“The sky above the port was the color of television, tuned to a dead channel.” – William Gibson, Neuromancer (1984). Regarded as the earliest and best-known works in the cyberpunk genre, through...
Published On: 18/09/2020
Practice Area: Intellectual Property, Technology, Media & Telecommunications
Authors:
Aditi Verma Thakur
Pooja Nair
While the boons of social media promotions are manifold, they are not without their own set of pitfalls. Through this Article, INDUSLAW’s Aditi Verma Thakur and Pooja Nair make an attempt to highlight the two sides of the coin in the context of brand building and promotion, while trying to caution the readers regarding the perils of social media promotion.
